“Gods like to see an atheist around. [It] gives them something to aim at.”
“The trouble with being a god is that
you’ve got noone to pray to.”
From “Small Gods” by Terry Pratchett
It is said that in Japan, the customer is god. But are there limits to what customers can expect, even in Japan?
One of my students complained to me recently about the standard of service that her new mobile phone provider was offering.
“I bought a new mobile phone, and I don’t know how to use it very well,” she said. “So I went to that phone provider’s shop and asked them to teach me how to use it. But they said that they charged money for giving lessons in how to use their phone. Can you believe it?”
I wasn’t so sure that my student was entitled to complain. After all, the labour cost of having a staff member available to teach customers how to use the phone has to be paid from somewhere.
If my student’s logic is correct, then a customer can buy a car from Toyota and then demand that Toyota teaches their new customer how to drive. Or I could buy some eggs from my local supermarket and then demand that the staff teach me how to make an omelette. You could buy a book from a book shop and then demand that the staff teach you how to read.
If the customer is god, he or she is a very
small god, whose temples have all fallen down and whose last worshipper has
died.