Friday, 15 May 2026

Ramen in Wonderland -不思議の国のラーメンー

 “Why, there’s hardly enough of me left to make a respectable person!”

Alice in Alice in Wonderland, after she has shrunk

 

I recently went to a Kitakata Ramen restaurant with my family.  We hadn’t been there for quite a while. 

While we were waiting for our order to arrive, a young woman sat down at the table next to ours.  I heard her order her food. 

“One bowl of normal ramen, with an extra topping of flavoured egg, and a side dish of gyoza.” 

“What an appetite she has!” I thought.  The last time I had been to Kitakata Ramen, one bowl of ramen had been more than enough to make me full. 

Then my bowl of ramen arrived.  The portion size had shrunk considerably.  My nine year old son complained that he was still hungry after he ate an adult portion of ramen. 

This is shrinkflation: instead of companies and restaurants putting up prices, they cut costs by shrinking the size of their meals.  Perhaps this is a chance to try a new diet.  In the shrinkflation diet, you don’t have to do anything differently.  You order exactly the same meals that you used to, and you too will shrink.




 

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